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Wix: Wix.com Ltd. Delivers Strong Q4 2025 Results, Driven by AI-Powered Growth

Wix.com Ltd. reported a robust Q4 2025, with total bookings up 15% year over year and total revenue up 14% year over year. The company's earnings per share (EPS) came in at $1.81, beating estimates of $1.36. Revenue growth was healthy, driven by the core business and the acquisition of Base 44, which has reached $100 million in annual recurring revenue (ARR). Lior Shemesh, CFO, noted that the company exited 2025 with strong cohort momentum and a clear strategic plan, setting the stage for continued growth in 2026.

WIX

USD 83.78

12.67%

A-Score: 3.4/10

Publication date: March 4, 2026

Full Report

Author: Analystock.ai

📋 Highlights
  • Base 44 ARR Surge: Base 44 grew ARR to $100 million, up from $59 million in Q4 2025, becoming a key revenue driver with infinite total addressable market (TAM).
  • Net Revenue Retention: 2025 net revenue retention hit 105%, projecting $20 billion in future bookings from existing users.
  • 2026 Financial Growth: Full-year 2026 bookings and revenue expected to grow at mid-teens YoY, with free cash flow margin reaching 20-25%.
  • OpenAI Partnership: Collaboration with OpenAI to enable AI-powered website building, enhancing Wix Harmony’s appeal for intelligent site creation.
  • Cohort Momentum: New user cohorts in 2025 showed strong conversion and monetization, with Wix Harmony driving faster monetization and higher ARPU in early cohorts.

Financial Performance

The company's financial performance was strong, with bookings and revenue growth driven by the core business and Base 44. The revenue growth rate was slightly below analyst estimates of 14.5% but still represented a healthy increase. The company's free cash flow margin is expected to be in the low to mid-20% range in 2026, indicating a strong ability to generate cash.

Base 44 Growth

Base 44, acquired by Wix.com Ltd., has been a significant driver of growth, reaching $100 million in ARR. Nir Zohar attributed this growth to increased brand awareness, improved marketing, and continuous product innovation. The company's investment in growth is expected to continue, with acquisition costs expected to be higher in 2026.

Valuation

Using the current valuation metrics, Wix.com Ltd.'s P/E Ratio stands at 33.57, indicating a relatively high valuation. The P/S Ratio is 2.42, which is more reasonable. The EV/EBITDA ratio is 27.29, suggesting that the company's enterprise value is relatively high compared to its EBITDA. The company's ROE is negative, but this is not unusual for a growth company. The ROIC is 7.25%, indicating a reasonable return on invested capital.

Outlook

Wix.com Ltd. is expected to continue its growth trajectory in 2026, driven by the core business and Base 44. Analysts estimate revenue growth at 12.9% for the next year. The company's focus on AI-powered growth and its partnership with LLM partners like OpenAI are expected to drive innovation and growth.

Wix's A-Score